Better Retreat: Leadership Experience Agenda

7:30 am to 6:00 pm

Grand Foyer North

Registration

6:00 pm to 7:30 pm

Lighthouse Courtyard

Leadership Experience Welcome Reception

7:30 am to 8:15 am

Meet at Pedestrian Bridge

Be Better Activity: Walk On The Beach

7:30 am to 8:15 am

Salon A

Authenticity in a Social Media-Driven World

Join us for a facilitated group discussion about how social media can distort reality, set unrealistic standards, and impact our mental well-being. Through the conversation, we'll acknowledge the “social” pressures of social media in the real estate industry and co-create strategies to live our authentic lives.
Speakers: Tommie Wehrle, Tiffany Wu
BEBETTER

7:30 am to 5:30 pm

Grand Foyer North

Registration

7:30 am to 8:15 am

Lighthouse Courtyard

Be Better Activity: Yoga

*Mats provided by Lululemon & hotel

7:30 am to 9:30 am

Grand Foyer South and Terrace

Breakfast

8:30 am to 9:15 am

Salon B

Product Spotlight

Grab breakfast and come hear first hand from our product partners the services they can offer you to take your business to the next level.

8:30 am to 5:00 pm

Grand Foyer East

Exhibitor Expo

9:30 am to 11:30 am

Salon DEFG

Leadership Experience

Featured speaker: Logan Mohtashami - Lead analyst for HousingWire and a renowned expert in the mortgage and housing ecosystem. Logan will share industry insights and market updates for company planning. With two decades of experience in the mortgage industry, Logan has a unique ability to translate data into actionable insights.

The Dragon and the GOAT: How to Lead with Courage to Convert Agents into GOATs - Presenter: Rebecca Mountain

In this presentation, Rebecca uncovers the myths of true leadership and how to grow the brokerage through recruiting and performance improvements without losing a single realtor or staff member. Instead, it will be replaced by teams that transform themselves, agents that self-identify as leaders, providing indications on where to focus time, effort and resources that lead to profits, high performance, and a strong culture.

EXPERIENCE

11:30 am to 1:00 pm

Grand Foyer South and Terrace

Lunch

1:00 pm to 1:45 pm

Salon B

5 Powerful Coaching Questions That Can Break Through the Noise

In a world of instant gratification and competing voices, it can be difficult for affiliated agents to find the help they need to meet their unique business goals. Discover how leveraging 5 powerful coaching questions can help you drown out the noise and drive meaningful behavior change within your brokerage.
Speaker: Bridget Woodward
GROWTH

1:00 pm to 1:45 pm

Salon A

Affiliate Insights: Diving into the Data

Feeling the pressure of shrinking margins, rising costs and a shifting market? Join this discussion to learn more about our new Affiliate Insights reports and how to leverage this data and the brand servicing team to collaborate on business strategy.
Speaker: Amanda Owens
EXCELLENCE

1:00 pm to 1:45 pm

Salon C

Outshine Your Competitors: Objection Handling Throwdown

Top recruiters will go toe-to-toe to prove who can best handle objections from potential recruits by leveraging competitive intelligence to gain an advantage in the market. Be there or be square.
Speaker: Toni George
Panelists:  Linsey Ehl, BHGRE Gary Greene  |  Christian Barnes, BHGRE Kansas City Homes  |  Terry Papp, BHGRE Connections
AUTHENTICITY

1:45 pm to 2:00 pm

Grand Foyer East

Networking Break

2:00 pm to 2:45 pm

Salon C

Leveraging Inclusion as an Essential Business Strategy

Brokerage success depends on creating a culture that retains top talent. Join this session for actionable steps you can take to build an inclusive environment that enables innovation and growth.  
Speakers: Tommie Wehrle, Tiffany Wu

2:00 pm to 2:45 pm

Salon B

Taking Action with AI: Tactics for Optimizing Your Brokerage

Join this hot-topic session led by Alicia Lyttle, a TEDx Speaker, certified AI consultant, and digital marketing expert, to explore how artificial intelligence (AI) is revolutionizing the real estate industry, offering brokers powerful tactics to optimize their brokerages. Discover how AI can be leveraged to enhance efficiency, profitability, and competitiveness through market analysis, lead management, and client experiences while also streamlining operations. Learn how to future-proof your brokerage with an AI integration strategy, what cutting-edge AI tools to invest in, and establish best practices for responsible AI use. Additionally, we will discuss strategies for getting agents to buy into leveraging AI, ensuring they embrace these technologies to extend their reach, increase efficiency, and enhance customer service
Speaker: Alicia Lyttle
EXCELLENCE

2:00 pm to 2:45 pm

Salon A

Building Tomorrow: Leveraging Mergers & Acquisitions for Sustainable Growth

Are M&As part of your growth strategy? Take a deep dive into real life examples of how deals are structured and discover best practices for handling risk to help you create a win-win situation for all parties involved.
Speaker: James Corcoran
GROWTH

2:45 pm to 3:15 pm

Grand Foyer East

Exhibitor Expo and Networking

3:15 pm to 5:00 pm

Salon DEFG

BHGRE® Founder’s Circle Exclusive

**INVITE ONLY**
Delve into the strategic aspects of real estate leadership in this gathering of the brand's elite Founder's Circle owners and help shape the future of your business-- and the industry at large!-- in terms of:
• High-Performance Mindsets: Explore the psychological frameworks that drive the world’s most successful leaders and learn how to harness a high-performance mindset to overcome challenges.
• Succession Planning: Secure the legacy of your brokerage with a group discussion to gain insights into creating a seamless transition strategy.
• Centralization of Shared Services: To centralize or not to centralize? Explore the power of centralization in optimizing efficiency and reducing costs and discuss central vs local shared services from financial operations to client management.
Speakers: Rebecca Mountain, Karrie-Ann Sheppard

3:15 pm to 4:00 pm

Salon B

Be Better® Brokerage Culture Mastermind

Affiliated agents thrive in environments with meaningful interaction, collaboration & support. Join this mastermind to dive into the brokerage culture and discuss what's worked for other leaders to generate excitement, support inclusive growth, and boost engagement at sales meetings!
Speakers: Dawn Covahey, Jeff Franciotti
PASSION

3:15 pm to 4:00 pm

Salon A

Leveraging Group Coaching to Maximize Growth

Discover how you can create group coaching programs in your brokerage to help you drive productivity and bring out the wisdom in the room.
Speaker: Bridget Woodward
GROWTH

3:15 pm to 4:00 pm

Salon C

Boost Your Brokerage Brand with the BHGRE® Products & Programs

Join this panel of Better Homes and Gardens® Real Estate brand champions to discover real-life examples of how you can boost your brokerage's brand with powerful products like the MoxiWorks® suite of tools, Text BHGRE®, and more!
Speaker: Julie Reeves
Panelists: Mike Gow, MoxiWorks  |  Steve Poulos, BHGRE Northwest Home Team  |  Tyler Brenner, BHGRE Metro Brokers
AUTHENTICITY

4:00 pm to 4:15 pm

Grand Foyer East

Networking Break

4:15 pm to 5:00 pm

Salon A

Leveraging Social Media to Amplify Your Lead Generation and Recruiting

Make social media work for you! Join Jessica Poulos, Broker/Owner of BHGRE Northwest Home Team, for a deep dive into tactics for using the brokerage social media presence to recruit, retain, and generate leads.
Speaker: Jessica Poulos

4:15 pm to 5:00 pm

Salon C

Onboarding Systems that Boost Productivity: Panel

The onboarding experience can be make or break for a newly affiliated agent. Join this panel of Better Homes and Gardens® Real Estate affiliated brokers for a deep dive into the lessons they've learned over years of onboarding and the tools you can leverage to proactively improve the experience for everyone involved!
Speaker: Tisha Wright
Panelists: Aimee Peterson, BHGRE Palmetto  |  Scott Beaudry, BHGRE Universal  |  Susan Jenkins, BHGRE Native American Group
EXCELLENCE

4:15 pm to 5:00 pm

Salon B

Financial Fitness for Real Estate Leaders: Understanding Metrics That Affect Profitability

Learn to pinpoint the most critical measurable business drivers that directly impact your brokerage’s profit margins. Understand how you can track and analyze these KPIs to make informed decisions. This course is designed to equip you with the knowledge to better understand the interconnectedness of your operations, and transform insights into actionable strategies.
Speaker: Tyrone Davids
AUTHENTICITY

6:30 pm to 8:30 pm

California Courtyard

Leadership Experience Dinner

7:30 am to 6:00 pm

Grand Foyer North

Registration

7:30 am to 9:30 am

Grand Foyer South and Terrace

Breakfast

8:30 am to 5:00 pm

Grand Foyer East

Exhibitor Expo

9:30 am to 10:45 am

Salon DEFG

Leadership Industry Update and Recruiting Masterclass

You won't want to miss this jam-packed session of the hottest topics affecting brokerage leaders today! First, join Lynette Gladdis, Anywhere Senior Vice President of Litigation and Becky Tallent, Anywhere Vice President and Head of Government Affairs, for an important and timely conversation concerning active legislation and developing issues impacting the housing market and real estate industry. Learn how Anywhere is actively advocating for housing-friendly policies and solutions on behalf of franchisees, consumers, and the overall industry.
Then, get an inside look at how Tony Hanson, broker/owner of BHGRE Paracle, has revolutionized their recruiting practices to recruit 90 agents this year! Discover how you can leverage video and texting to up your recruiting game and take advantage of today's real estate market.
Speakers:  Lynette Gladdis,  Becky Tallent, Tony Hanson

10:45 am to 11:15 am

Grand Foyer East

Exhibitor Expo and Networking

11:15 am to 1:00 pm

Salon A

What’s Next for the Anywhere Leads Network & Cartus

FOR BROKER/OWNER/MANAGERS IN THE ANYWHERE LEADS NETWORK & CARTUS
The Anywhere Leads team is dedicated to delivering high-quality, high-converting leads to affiliated brokers and agents across the country.
Join Kristin Aerts, Matt Tebbe and Lissett Evanzia for a discussion of Anywhere Leads strategy for 2024 and beyond and insight into best practices for driving business.
Join us for the discussion and stay for the Mastermind Session to collaborate and brainstorm with fellow members, unlocking new ideas and pathways to success.
Speakers: Kristin Aerts, Lissett Evanzia, Matt Tebbe

11:15 am to 12:00 pm

Salon C

Challenge Accepted! Strategies for Recruiting & Retaining in Today's Market

Are your top producers at risk in today's fiercely competitive market? Leverage the wisdom of your peers to explore best practices for recruiting and “re-recruiting” affiliated agents! Plus take on the challenge to hold yourself accountable for prioritizing new recruiting strategies.
Speaker: Toni George
Panelists:  John O'Reilly, BHGRE Base Camp  |  Ben Fox, BHGRE Journey  | Kevin Murphy, BHGRE Murphy & Co.
EXCELLENCE

11:15 am to 12:00 pm

Salon B

The Show Must Go On: Getting Ahead of Buyer Representation Changes

Don't let industry changes stop your brokerage from reaching its production goals. Join this fireside chat with Karrie-Ann Sheppard, Vice President of Learning, and Gavin Payne, Broker/Owner of BHGRE Haven Properties, as they discuss best practices for implementing buyer representation agreements and articulating value to buyers and sellers.
Speakers:  Gavin Payne, Karrie-Ann Sheppard
PASSION

4:00 pm to 6:00 pm

Salon DEFG

The Better Retreat General Session

This dynamic session will bring together both our leadership and agent attendees to celebrate the power of the Better Homes and Gardens® Real Estate network.  The session will provide brand updates, feature network stars and offer incredible inspiration to help you make waves in your local market.
Agenda Overview:
Welcome and Celebration
Leadership Address - Ginger Wilcox, President of BHGRE
Special Awards Recognition
Learning Spotlight
Marketing Spotlight
Telling Impactful Stories - Stephen Orr, Editor In Chief of Better Homes and Gardens
Top Agent Spotlight
Headline Speaker  -  Kerri Walsh Jennings, 5-time Olympian and American beach volleyball player

6:00 pm to 11:59 pm

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Dinner On Your Own & Leadership Experience Departures